Cookie policy

At DALI, we are committed to delivering a refined and seamless digital experience—built on clarity, performance, and respect for your privacy. This Cookie Policy explains how and why we use cookies on our website.

1. What are cookies?

Cookies are small text files stored on your device when you visit our website. They help ensure functionality, improve performance, and provide insights into how our site is used.


2. Cookie categories and legal basis

We classify cookies in accordance with industry standards used by consent platforms such as Cookiebot and OneTrust.

Strictly Necessary Cookies

Purpose: Enable core website functionality, including security, network management, and accessibility.

Legal basis: Processing is necessary for the purposes of our legitimate interests (GDPR Art. 6(1)(f)) and to provide a service explicitly requested by the user (ePrivacy Directive).

Examples:

  • Security and bot protection

  • Load balancing and performance

  • Session management

Consent requirement: Not required

Necessary cookies

  • __cf_bm, _cfuvid, __cfruid

  • _dd_s, _cs_*

  • rl_session, _storyrails_session


Functional Cookies (Preferences)

Purpose:
Functional cookies allow us to provide a more refined and personalized experience. They remember your preferences and enable enhanced features that make interacting with our website more seamless and intuitive.

What this means in practice:
1) Your cookie preferences are stored, so you don’t have to set them each time you visit, 2) Forms retain relevant input to improve usability, 3) Live chat and support tools function smoothly across your visit, and 4) Certain interface elements may adapt based on your previous interactions

These cookies do not track your browsing across other websites but help us deliver a consistent and user-friendly experience aligned with DALI’s focus on simplicity and performance.

Legal basis: Consent (GDPR Art. 6(1)(a))

Examples:

  • Remembering cookie preferences

  • Chat functionality

  • Form and login support

Consent requirement: Required

Functioncal cookies

  • intercom-*

  • __hs_cookie_cat_pref, __hs_do_not_track

  • hubspotapi*, csrf.app


Statistics Cookies (Analytics)

Purpose:
Statistics cookies help us understand how visitors interact with our website so we can continuously refine performance, usability, and content relevance.

What this means in practice:
1) We measure how visitors navigate the site and which pages are most valuable, 2) We identify technical issues and optimize loading times and responsiveness, 3) We analyze engagement patterns to improve structure, content, and user journeys, and 4) We evaluate the effectiveness of features and updates over time

All data collected through these cookies is aggregated or pseudonymized and used solely to improve the overall experience—supporting our ambition to deliver clarity, precision, and performance in every interaction.

Legal basis: Consent (GDPR Art. 6(1)(a))

Examples:

  • Visitor counts and session tracking

  • Page interaction analysis

  • Performance metrics

Consent requirement: Required

Statistics cookies

  • _ga, _ga_*

  • _gcl_au

  • _hp2_id.*

  • rl_anonymous_id


Marketing Cookies

Purpose:
Marketing cookies are used to deliver relevant content and campaigns that align with your interests. They help ensure that the communication you receive is meaningful, consistent, and tailored—rather than generic.

What this means in practice:
1) We can present content and advertisements that better reflect your interests and interactions, 2) We measure how effective our campaigns are across different platforms, 3) We limit how often you see the same advertisement, and 4) We understand which channels and messages create the most value for our audience

These cookies may track your activity across different websites and services. This allows us and our partners to build a more complete picture of how content is discovered and engaged with over time.

At DALI, we use this insight responsibly—to refine our communication and ensure it reflects the same precision and relevance as our products.

Legal basis: Consent (GDPR Art. 6(1)(a))

Examples:

  • Targeted advertising

  • Campaign performance tracking

  • Cross-site tracking

Consent requirement: Required

Marketing cookies

  • _fbp, fr, datr

  • VISITOR_INFO1_LIVE, YSC

  • SID, HSID, LOGIN_INFO

  • __Secure-*


3. Third-party providers

We work with trusted partners who may process personal data collected through cookies:

  • Google (Analytics, YouTube)

  • Meta (Advertising)

  • HubSpot (Forms, analytics, marketing)

These providers may process data outside the EU/EEA. Where applicable, appropriate safeguards such as Standard Contractual Clauses are in place.


4. Consent and withdrawal

When you first visit our website, you will be asked to provide consent for non-essential cookies.

You can:

  • Accept all cookies

  • Reject non-essential cookies

  • Customize your preferences

You may withdraw or change your consent at any time via our cookie settings.


5. Storage duration

Cookies are stored for varying periods depending on their purpose:

  • Session cookies: deleted when you close your browser

  • Persistent cookies: stored for up to 24 months

Detailed lifetimes are available in our cookie consent tool.


6. Managing cookies

You can control and delete cookies through your browser settings.
Please note that disabling certain cookies may affect website functionality and user experience.


7. Contact

If you have any questions about this Cookie Policy or our data practices, please contact us.

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